BRAND IDENTITY
AND FASHION.
THE PERFECT PAIRING FOR
SUCCESSFUL BRAND
PERFORMANCE.
ICONIC BRANDS NEED A FASHIONABLE STATEMENT FOR THEIR OWN CORPORATE CULTURE AND THE PEOPLE AND CUSTOMERS IN THEIR MARKET.
Corporate fashion is team-oriented and represents a visible sense of unity. It brings together ergonomics and design, whilst creating a visible identity across every area of the business. We use innovative fabrics, easy-care textiles, sustainable materials and tailored cuts to create a cohesive style that represents a company’s CI. Successful corporate clothing is as diverse as the organisation itself.
IT IS ALWAYS EXCITING FOR US TO DO JUSTICE TO STRONG BRANDS WITH FASHION AND CORPORATE FASHION.
Benbarton Corporate Fashion
OUR CORE STRENGTH
IN 3 PHASES
ANALYSIS & FOUNDATIONS
A shared understanding of corporate identity, brand objectives and employee needs.
Compilation of a product portfolio.
DEVELOPMENT & PRODUCTION
- Creative and functional collection concept and design
- Presentation of representative sample pieces
- Fabric, textile and accessory (branding) recommendations
- Pattern development, optimisation, prototypes
- Production in BSCI-certified specialist factories
COLLECTION MANAGEMENT CONSULTING (AFTER SALES)
- Collection leasing or purchase model
- Logistics recommendations
- Monitoring and optimisation of the current collection
- Development and design of merchandising collections for purchasing customers